PRIVACY POLICY

Effective Date: [Insert date prior to publishing]
Last Updated: [Insert date prior to publishing]

This Privacy Policy describes how Real Ale Brewing Company (“Real Ale,” “we,” “us,” or “our”) collects, uses, and protects information obtained from visitors to our website, www.realalebrewing.com (the “Site”).

By accessing or using our Site, you consent to the terms of this Privacy Policy.

1. Information We Collect

We collect information from you when you visit our Site, subscribe to our newsletter, submit a donation request, or interact with our online platforms.

A. Information You Provide Directly

We may collect personal information that you voluntarily provide to us, including:

  • Name
  • Email address
  • Phone number
  • Mailing address
  • Information submitted through donation or contact forms
  • Any other information you choose to provide

B. Information Collected Automatically

When you visit our Site, certain information is automatically collected through cookies, pixels, and similar tracking technologies, including:

  • IP address
  • Browser type and version
  • Device information
  • Referring/exit pages
  • Date and time of visit
  • Pages visited and actions taken on the Site

We use this information to understand how visitors use our Site and to improve our online experience.

C. Information from Third-Party Services

We may receive limited information from third-party platforms, such as:

  • Mailchimp – when you subscribe to our newsletter
  • Social media platforms (e.g., Meta, TikTok) – for marketing and engagement purposes
  • Arryved and Bottle Nexxus – limited order information related to transactions processed through their platforms

2. Purchases and Third-Party Vendors

Real Ale Brewing does not collect or store your payment information.
All purchase transactions, including merchandise and spirits sales, are securely processed by third-party providers:

  • Arryved – for taproom and merchandise purchases
  • Bottle Nexxus – for online spirits purchases

These vendors manage all payment data directly. We encourage you to review their respective privacy policies to understand how your payment and personal information are handled.

Real Ale may receive limited non-financial details (e.g., contact information, order summaries) for customer service, fulfillment, or marketing purposes.

3. How We Use Information

We use collected information to:

  • Respond to inquiries, donation requests, and customer service needs
  • Send newsletters or marketing communications (with opt-out options)
  • Analyze website usage and performance
  • Improve our Site and services
  • Comply with legal obligations

We do not sell or rent your personal information to third parties.

4. Cookies and Tracking Technologies

We use cookies and similar technologies to enhance user experience, analyze website performance, and deliver targeted advertising.

A. Analytics

Our Site uses:

  • Google Analytics to understand visitor behavior
  • Meta Pixel and TikTok Pixel for advertising and retargeting

These services may use cookies or other tracking tools to collect information about your online activity. You can learn more or opt out of personalized ads through your browser settings or at:

B. Managing Cookies

You can control cookie preferences through your browser settings. Disabling cookies may affect certain functionality of the Site.

5. Sharing of Information

We may share information with:

  • Service providers assisting in website operation, marketing, and analytics
  • Legal or regulatory authorities, if required by law
  • Successors in the event of a merger, acquisition, or business transfer

All service providers are expected to protect personal information and use it only for authorized purposes.

6. Data Retention

We retain personal information only as long as necessary to fulfill the purposes described in this Privacy Policy or as required by law.

7. Security

We implement reasonable administrative, technical, and physical safeguards to protect information.
However, no method of online transmission or storage is completely secure, and we cannot guarantee absolute security.

8. Links to Other Websites

Our Site may contain links to external websites, including third-party vendors such as Arryved, Bottle Nexxus, and Mailchimp.
We are not responsible for the content or privacy practices of those websites. We encourage you to review their policies before providing personal information.

9. Children’s Privacy

Our Site is not directed toward individuals under 21 years of age. We do not knowingly collect information from minors.

10. Your Choices

You may:

  • Opt out of marketing emails by using the “unsubscribe” link in any email
  • Disable cookies through browser settings
  • Contact us to request access, correction, or deletion of your personal information

11. Changes to This Policy

We may update this Privacy Policy periodically. Changes will be posted on this page with an updated “Effective Date.”

12. Contact Us

For questions or concerns about this Privacy Policy, please contact:

Real Ale Brewing Company
2250 North US Highway 281
Blanco, TX 78606
Email: info (at) realalebrewing.com